Metaphor of war

Metaphor of war

How Metaphors Rule Your Life What is a metaphor? Bob is a ray of sunshine. Bob is a tortoise. Bob is a ripe banana. (Bruce Frasers study) When does a metaphor become an idiom? Bob is having a whale of a time. Bob is broke. Bob geht mir auf den Keks. When do we start to use metaphors? 73% accuracy in identifying and understanding

non literal statements from the age of 7 (Kaplan, Winner and Rosenblatt, 1987) Start to create, use and understand metaphors much earlier: Open your eyes. Open the TV. (Rumelhart) Can I go to the toilet please? How many metaphors can you find in the following passage? Your homework this weekend is to put aside as much time as you can to revise for Mondays test. I hope I can get across to you how important this is. Imagine that your brains are sponges, soaking up ideas as you study. Some of you have worked hard all term, but some of you really need to literally pull your socks up and realise that hard work now will open doors for you in the future. Imagine yourself ten years from now. How do you want

you life to be? Place a clear image of it your mind. Keep this in mind when you feeling like being lazy. Your homework this weekend is to put aside as much time as you can to revise for Mondays test. I hope I can get across to you how important this is. Imagine that your brains are sponges, soaking up ideas as you study. Some of you have worked hard all term, but some of you really need to literally pull your socks up and realise that hard work now will open doors for you in the future. Imagine yourself ten years from now. How do you want you life to be? Place a clear image of it your mind. Keep this in mind when you

feeling like being lazy. put aside as much time as you can Your homework this weekend is to to revise for Mondays test. I hope I can get across to you how important this is. Imagine that your brains are sponges, soaking up ideas as you study. Some of you have worked hard all term, but some of you really need to literally pull your socks up and realise that hard work now will open doors for you in the future. Imagine yourself ten years from now. How Place a

clear image of it your mind. do you want you life to be? Keep this in mind when you feeling like being lazy. How do / should we use metaphor? Logical positivist theory: literal language is most truthful = metaphors are part of rhetoric and have no place in science Relativist theory: language shapes our thinking; most of our ordinary conceptual system is metaphor = metaphors are how we make sense of the world Space, motion and force (Lakoff) Stat es a re lo

cati ons Cau ses are forc es Changes are movements We use what is concrete to understand the abstract pour out sorrow its been floating around absorb those ideas go with the flow all in the same boat We deal with the abstract in a concrete way

Time as a measurable location/space: at 8oclock um 8 Uhr throughout the year arrive on time looking forward to the holidays put the past behind you r o h p a t e m t i du con ) y d

d e (R s t c e j b o = s s r idea e n i a t

n o c = s d r wI o gave you that idea. The meaning is right there in the words. His words carry little meaning. Your words seem hollow. happy = up sad = down rational = up emotional = down High- level discussion

Do we use metaphors as a coping mechanism? simultaneous mapping movement from one another realm? place to another lifetime = a day to pass away Even science and economics are not safe from the metaphor! Does metaphor determine or reflect cultural values? State of love = unexpected , involuntary,

dangerous? This gadget will save you hours. How do you spend your ble a u l time? = va and a e im T I've invested a lot of time mmoditysource co d re e t in it. i

lim Is that worth your while? He's living on borrowed time. You don't use your time profitably. The course of true love never did Thank you for your time. run smooth. This relationship isnt going anywhere; we may have to go our Does metaphor determine how we act? Schn: What are the facts highlighted in a metaphor? ry a t i l i

m s, e k i r st not s b m o b out-ofcontrol storm do min o effe

con ct; tag ous i (Geary, 2011) (Susan Bakewell, 2013) e creat ing th some ew way n / w e e n h t g

n ei e s f o worreldis the no l litera si s expre r on fo ly exact e w Plato: what about ean

m social etiquette reflect our cultural values enjo y me nt of puzz (Jerr le solv y L. i ng M orga n) to revea l the

truth a bout someth in g (or wha t we would li ke the trut h to be) A man cannot enquire either that which he knows or about that which he does not know; for if he knows, he has no need to enquire; and if not, he cannot; for he does not know the very subject

Metaphor and Thought, edited Andrew Ortony, 1979. Metaphors We Live By, George Lakoff and Mark Johnson, 1980. I is an Other: The Secret Life of Metaphor and How It Shapes the Way We See the World, James Geary, 2011. With the Future Behind Them: Convergent Evidence From Aymara Language and Gesture in the Crosslinguistic Comparison of Spatial Construals of Time, Rafael E. Neza and Eve Sweetser, Cognitive Science 30 (2006), pp.149. How were herded by language, http://www.theguardian.com/commentisfre

e/2013/sep/06/herded-language-metaphorwar : Susan Bakewell, 2013. Bibl iogr aph read y/furth er in g

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